Looking for the Best Bakersfield SEO Experts of 2017, 2018, and beyond?
If so, look no further than Search Spartan, we are the best Bakersfield SEO Experts to provide our clients in 2017, 2018, and beyond with the best in-house and proven search engine marketing strategies that work. Search Spartan is the Bakersfield SEO Company you can depend on. With nearly 500 thousand people, Bakersfield is a very large city in California; A city that desperately needs online marketing as a way of growing businesses.
SEO or search engine optimization is basically the process through which a website is ranked highly in search engines for its targeted keywords so that it gets more organic traffic. Organic traffic is highly prized because it is free traffic that can generate huge profits in the long term. SEO is different from paid traffic since with paid traffic, once you stop paying for clicks, your website stops getting visitors. However, with SEO, once you achieve rankings and traffic naturally, that traffic keeps on coming even after you’ve stopped working on your SEO. Of course, you will need to do some work to maintain your rankings, but the effort is minimal. Now, with that said, you’re reading this article because you want to know why SEO is important for a business to thrive.
First of all, traffic or potential customers are essential for the success of any business. If your business has a website and no one is visiting the website, then you will not get any new customers. In order for any business to succeed, customers are absolutely critical. By having SEO done on that business’s website, the site can get traffic naturally from the search engines. Best of all, this traffic is completely targeted since SEO is used to rank for the terms that are specific to that business. For example, if you’re a plumber in Miami and you’re ranked #1 for the term “plumbers in Miami”, then you will only get visitors to your site who are actively looking for plumbers. You won’t get people who are interested in other things and as a result, you will be able to convert more website visitors into customers.
Another reason why hiring the best Bakersfield SEO experts is important is because it is highly relevant and necessary in order to get ranked in Google and other search engines. Many people like to claim that SEO is dead, however, this is far from the truth. 2017 and 2018 need SEO more than ever. The SEO landscape has changed drastically over the years and the industry has evolved. The spammy SEO techniques that have been used pre-2012 no longer work but that doesn’t mean that SEO is dead. It has simply changed and requires marketers to be more authentic and focus on brand recognition. Additionally, SEO is more complicated now than it ever was, which makes it imperative that business owners hire dedicated SEO agencies instead of doing it themselves or hiring a freelancer. Search Spartan is dedicated to being the best SEO experts in Bakersfield, California.
SEO is also not going anywhere anytime soon. Basically, the way that search engines work now and in the foreseeable future, they rely heavily on content, keywords, and links. Search engines rely on algorithmic calculations based on these factors in order to determine rankings. As a result, knowing how to properly use and optimize these elements are critical and will always be needed.
Next, another reason why hiring the best Bakersfield SEO experts is essential for business is because it is extremely cost effective. When you compare the costs of getting SEO done in comparison to paid advertising, PPC, Adwords, social media marketing and email marketing programs it is significantly cheaper. Also, SEO offers more long term benefits since the effects of doing SEO last longer than any paid advertising.
Also, if you aren’t doing SEO and getting natural rankings on the first page of Google, then you will lose market share to your competitor who is doing SEO. In any type of business, you will always have competitors and if you want to be among the top businesses in your industry, then you will need to use SEO for high rankings. If you don’t then your competitors will simply take those rankings and customers for themselves.
Lastly, due to the rise in the use of mobile devices, local search has exploded. What this means is that more people are actively looking for businesses and services within their local area. As a result, local SEO has become extremely important and essential to these type of businesses when it comes to customer acquisition.
In closing, we have just looked at a list of reasons why SEO is important for businesses. SEO has evolved from being an optional marketing strategy to being critical for business success. So, if you haven’t started using the Best Bakersfield SEO Expert 2017 2018 to increase your website’s rankings, what are you waiting for?